Outdoor Canada is pleased to present Blue Fish Radio—podcasts about the future of fish and fishing in Canada. The program, produced and hosted by Lawrence Gunther, is dedicated to sharing first-hand angling knowledge, scientific discoveries and supporting local champions who protect and enhance their waters.
In this episode, Lawrence (above left, with Maestro) talks green industry consultant Lorne Johnson about balancing economic and environmental interests. Johnson explains how Canadian business leaders are starting to adopt an ecological approach to business. We discuss the rise of electric cars, and just why the media keeps falling back on presenting stores about business and conservation in conflict. Lorne offers examples of how social media is helping some new businesses become the next generation of world environmental leaders.